Understanding the Customer Acquisition Cost

🖨 Print⏱ 3 min readThe Customer Acquisition Cost (CAC) measures how much a company spends to obtain new, additional customers. Oftentimes, it’s used with the customer lifetime value (LTV) metric, which also projects the customer’s profitability to calculate the newly acquired customer’s value. It’s primarily used to measure a business’ sales and marketing departments to … Continue reading “Understanding the Customer Acquisition Cost”

Stalemates in Voting Rights and ICE Legislation; Small Business Funding Expanded

🖨 Print⏱ 4 min readSafeguard American Voter Eligibility Act (S 1383) – Also known as the SAVE America Act, this bill passed in the House on Feb. 11 but stalled in the Senate due to the Democrat filibuster. The bill would require states to verify documentary proof of citizenship and current residential address when Americans … Continue reading “Stalemates in Voting Rights and ICE Legislation; Small Business Funding Expanded”

The ROI of Autonomy: Measuring the Business Value of Agentic AI Workflows

🖨 Print⏱ 4 min readBusinesses are moving beyond basic automation into a new era of intelligent, self-directed systems. While automation helps with streamlining repetitive tasks, agentic AI workflows enable systems to make decisions, take action, and continuously improve with minimal human oversight. Most businesses adopting agentic AI have no structured way to prove it is … Continue reading “The ROI of Autonomy: Measuring the Business Value of Agentic AI Workflows”